One key issue divides opinions among social impact professionals: should you invest more in measuring impact or on reporting on the impact of the actions you carry out or support? What should be your priority and what role should your company play in this respect?
Whether for reasons of legal obligations, brand image, or strategy, companies are obliged to report on their social impact initiatives. But at a time when claims are scrutinized for signs of greenwashing, companies must make a genuine effort to demonstrate the usefulness and success of their actions.
But does this mean that you, as a corporate entity that supports various projects, should be in charge of measuring their impact? Or should you concentrate on gathering relevant information and ensuring that your actions are communicated in a clear and engaging manner?
To answer these questions, we will be joined by noted industry expert Stephanie Robertson, founder and CEO of SiMPACT Strategy Group, during our next webinar! Join us on 25th January 2024 at 11am ET/5pm CET for a 45-minute webinar during which Stephanie will help us answer the following questions:
- Measuring vs reporting on impact - what's the right balance for your organization?
- How can you obtain report-ready information from nonprofit partners?
- How can companies streamline their reporting process and how can benchmarking help?
- How should you take advantage of technology to streamline your company’s impact reporting processes?
Register now and learn from Stephanie’s extensive experience helping many leading North American corporations streamline their impact reporting practices and tell engaging impact stories that captivate stakeholders.
Contact us or request a demo and discover how Optimy turns your mission into measurable performance.
